Reading Borough Council has signalled that it would like to see more new homes close to the railway station and the town centre, to make best use of the shops, services and public transport without needing to use a car.
The Reading Central Area Action Plan looks at development in Reading to 2026 and the site falls within what RBC term the ‘Eastern Opportunity Area’, where the council wish to see the area gradually redeveloped into a medium-high density residential area and provide some of the 5,210 new homes Reading needs to deliver up to 2026.
The site is currently home to a Homebase and a now closed Toys R Us store. The site was originally part of the huge Huntley & Palmer Factory, which at one time was the world’s largest producer of cakes and biscuits. Few buildings remain in the area on none on the site itself from what was a unique part of the Reading skyline at the time.